Many have experienced the frustration of using data from personality type assessments to aid in making key people decisions only to find out they were confused or misled. In the last few years, the combination of behavioral science and digital technology has led to much better information that is actually aligned with the paradoxical "nature of human nature" and which also measures intensity and negative traits- key to understanding and predicting behavior. In this video, lead consultant Alan Hoffmanner explores the key issues that underlie information that can drastically improve hiring decisions, management decisions, development decisions and talent planning.